But if they don't buy, there are more organic ways to get them to purchase your paid offerings right inside your website.Ongoing Challenge 3: Having a Leaky Checkout Experience & Losing Out On SalesOnce you've done all of the hard work of getting people to say yes to your paid offerings. But did you know there's a way your website can help you with that?Ongoing Challenge 2: Converting Leads into Happy Paying CustomersOnce you've figured out a way to get more people to join your email list, you need to tell them about your paid product and offerings in a way that converts.The standard email marketing funnel works. You promote, get more website visitors, they drop out.But today I wanted to address the 'leaky bucket' effect that keeps website owners and online businesses running on a treadmill without reaching their income goals.I've identified 5 ongoing challenges that can keep you from reaching your business goals with your online business offering.Ongoing Challenge 1: Attracting Leads and Getting People to Opt-InIn order to sustain your website and sell your product, you need people who are interested enough to actually consider your offers.Building an engaged list of subscribers is the key here. Hello,Running a website like is a lot like trying to fill a leaky bucket.You promote, get website visitor, they drop out.
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